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2025 Mid-Year Financial Review: Small Business Edition

Small Business bookkeeping
Small Business bookkeeping
Small Business bookkeeping

2025 Mid-Year Financial Review: Small Business Edition

As we cross the halfway mark of 2025, small business owners have a powerful opportunity to take stock of their financial performance. A mid-year financial review isn’t just a routine checkup—it’s a strategic move to ensure your business stays healthy, compliant, and positioned for growth in the second half of the year.

In this blog, we’ll guide you through how to conduct a thorough financial review, what metrics to focus on, and how to make course corrections before year-end. Whether you’re doing it solo or working with a bookkeeping partner like FinOpSys, this process can be a game-changer.

Why a Mid-Year Financial Review Is Essential in 2025

In today’s volatile business environment—rising interest rates, persistent inflation, new IRS regulations, and growing AI-driven competitionsmall businesses in the U.S. must stay financially agile. Mid-year reviews allow you to:

  • Identify financial red flags early

  • Measure progress against annual goals

  • Recalibrate budgets and cash flow

  • Prepare for upcoming tax filings

  • Plan for Q3/Q4 seasonal changes

According to a 2025 QuickBooks survey, 47% of small business owners said they made significant changes to operations after reviewing their mid-year numbers—highlighting just how impactful this process can be.

Step-by-Step Guide to a Small Business Mid-Year Financial Review

1. Review Your Financial Statements (YTD)

Start by pulling and analyzing your Year-to-Date (YTD) Income Statement (Profit & Loss), Balance Sheet, and Cash Flow Statement. These reports are foundational.

Ask yourself:

  • Is revenue tracking to meet or exceed your 2025 goals?

  • Are gross and net profit margins improving?

  • Is your operating cash flow positive?

  • Are you taking on too much debt?

📌 Tip: Use cloud-based tools like QuickBooks or Xero to generate these reports in real-time.

2. Check Budget vs. Actuals

Compare your actual financial performance with your original 2025 budget. Look for:

  • Overperforming categories: Should you invest more here?

  • Overspending categories: Can you cut back or renegotiate?

If you didn’t start the year with a formal budget, now is the time to build one for H3 2025. A forecast based on YTD trends is better than no plan at all.

3. Analyze Cash Flow Trends

A 2024 JPMorgan Chase report found that 61% of small businesses have less than 90 days of cash reserves. In 2025, with rising borrowing costs, cash flow management is more critical than ever.

Track:

  • Average monthly burn rate

  • Accounts receivable and aging

  • Seasonality in income/expenses

Set goals for:

  • Faster invoicing and collections

  • Reducing discretionary spending

  • Creating a minimum 3-month cash cushion

4. Assess Your Tax Position

July is the perfect time to assess your 2025 tax liability and ensure you’re on track with estimated quarterly tax payments (especially if you're self-employed or operate an S-Corp).

Use this time to:

  • Review Q1 and Q2 tax payments

  • Evaluate deductions and credits (R&D Credit, 179 Depreciation, etc.)

  • Decide whether to defer income or accelerate expenses in H2

FinOpSys Insight: Our clients who do mid-year tax planning often save thousands in April. Book a check-in with your tax advisor now, not in December.

5. Evaluate Payroll and Hiring Costs

With the national average small business salary growing 4.1% YoY in 2025 (source: ADP), you need to keep an eye on:

If you plan to hire in Q3/Q4, consider your financial runway and whether a fractional hire or part-time solution might be more cost-effective.

6. Revisit Key Financial Ratios

These ratios reveal underlying financial health check:

  • Current Ratio (Liquidity): Current Assets ÷ Current Liabilities

  • Gross Margin: (Revenue - COGS) ÷ Revenue

  • Net Profit Margin: Net Profit ÷ Revenue

  • Accounts Receivable Turnover: Net Credit Sales ÷ Avg. Accounts Receivable

📌 Goal: Use these small business KPIs to benchmark your business against industry standards.

7. Conduct a Business Expense Audit

Comb through bank and credit card statements. Cancel unused subscriptions. Re-negotiate vendor contracts. Automate or outsource repetitive tasks.

Common savings opportunities:

8. Plan Ahead for Q3 and Q4

Now that you’ve reviewed your data, make a plan:

  • Set new revenue goals

  • Allocate budget for marketing or product launches

  • Schedule tax planning and 1099 prep

  • Update payroll projections

Don't just review—take action.

Tools & Templates to Help You

At FinOpSys, we provide small businesses with:

  • Customized mid-year financial review templates

  • Expert support for QuickBooks and Xero

  • Automated tax estimators

  • Payroll & compliance audits

Book a free 15-minute consultation with our bookkeeping team to get started.

Final Thoughts: Stay Proactive, Not Reactive

Small businesses that thrive in uncertain markets are those that review early, adjust often, and operate with financial clarity. Your 2025 mid-year review is your opportunity to catch issues early, seize opportunities, and build a plan that drives real results.

Don’t wait until year-end to realize what went wrong. Use the summer slowdown to strengthen your financial foundation and ensure a profitable finish to the year.

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